Coaching & Mentoring
Stop guessing what to post or which ads to run. We teach you and your team how to confidently build, manage, and scale your own marketing machine.
Coaching & Mentoring Packages
Start with a one off Marketing Strategy & Roadmap, then choose the level of ongoing 1:1 coaching and support that fits your business.
Marketing Strategy & Roadmap
- ✓Business and marketing assessment
- ✓Target audience and customer analysis
- ✓Positioning and messaging
- ✓Competitor analysis
- ✓Customer journey review
- ✓Website and digital presence review
- ✓SEO, AEO, GEO and AI search opportunities
- ✓Content and social media strategy
- ✓Google and Meta advertising opportunities
- ✓Lead generation and conversion opportunities
- ✓Marketing priorities and recommendations
- ✓6 month marketing roadmap
- ✓Clear action plan and priorities
Foundation
- ✓One 45 minute 1:1 coaching session every week
- ✓Work through your personalised marketing roadmap
- ✓Weekly priorities and action points
- ✓Accountability and progress tracking
- ✓Digital marketing advice and guidance
- ✓Website and SEO guidance
- ✓Social media and content guidance
- ✓Google and Meta Ads guidance
- ✓AI, AEO and GEO guidance
- ✓Email support between sessions
Growth
- ✓One 60 minute 1:1 coaching session every week
- ✓Everything included in Foundation
- ✓More detailed campaign and marketing reviews
- ✓Website and funnel reviews
- ✓Marketing asset and content reviews
- ✓Campaign performance analysis
- ✓Help planning and prioritising campaigns
- ✓Support with lead generation and conversion
- ✓Quarterly strategy review
- ✓Email and messaging support between sessions
Strategic Partner
- ✓One 60 minute 1:1 strategy session every week
- ✓Everything included in Growth
- ✓Priority support between sessions
- ✓Deeper marketing and campaign planning
- ✓Strategic review of major marketing decisions
- ✓Content, campaign and funnel planning
- ✓Ongoing SEO, AEO, GEO and AI search strategy
- ✓Marketing performance and opportunity reviews
- ✓Quarterly strategic planning
- ✓Hands on guidance through implementation
- ✓Support across your wider digital marketing activity
All coaching programs begin with the $2,400 Marketing Strategy & Roadmap. This ensures we have a clear plan before we start working together on implementation.
The core areas we work through together
Practical, commercially focused guidance across the full marketing system, not just one channel.
Strategy & Positioning
Understand who you're targeting, what you're offering and how you should position yourself in the market.
Lead Generation
Build practical systems for generating a consistent flow of enquiries through Google, Meta, social media, email and your website.
Content That Converts
Understand what content to create, why you're creating it and how to turn attention into genuine enquiries.
Paid Advertising
Understand how to structure, launch and optimise Google and Meta campaigns based on measurable objectives rather than simply spending money on ads.
CRM & Automation
Learn how your website, forms, CRM, follow-up and automation can work together so opportunities don't fall through the cracks.
Measurement & ROI
Understand the numbers that matter and how to use data to make better marketing decisions.
A clear path from strategy to scale
The mentoring follows a natural progression. We start with direction, move into hands-on implementation, then build the review and accountability rhythm that keeps results compounding.
Strategy & Direction
- ✓Business and marketing audit
- ✓Ideal customer profiling
- ✓Competitor analysis
- ✓Offer and positioning
- ✓Channel selection
- ✓Lead-generation opportunities
- ✓Marketing priorities
- ✓90-day action plan
Execution & Implementation
- ✓Content planning
- ✓Campaign creation
- ✓Lead capture
- ✓Websites and landing pages
- ✓CRM setup
- ✓Email marketing
- ✓Google and Meta advertising
- ✓Automation
- ✓Reporting
Scale & Accountability
- ✓Regular performance reviews
- ✓Conversion optimisation
- ✓Campaign optimisation
- ✓Lead-quality analysis
- ✓Budget allocation
- ✓New channel opportunities
- ✓Ongoing accountability
- ✓Scaling what's working
Broader than social media or advertising
The mentoring spans the full breadth of your marketing, so every part of your system is working toward the same goal.
Built for business owners who want to take control of their marketing.
Business owners doing their own marketing
Teams without a dedicated marketing manager
Businesses spending money on advertising without knowing what's working
Businesses generating leads but struggling to follow them up
Owners who want to understand their marketing before outsourcing it
Businesses ready to build a repeatable lead-generation system
More than a plan. A working system.
A Clear Marketing Strategy
Know who you're targeting, what you're saying and where you should be showing up.
A Practical Marketing Roadmap
Know what needs to happen next instead of constantly wondering what to post, promote or change.
A Lead Generation System
Understand how your website, content, advertising and CRM work together.
The Confidence to Execute
Learn how to implement the strategy rather than simply receiving a marketing plan.
A Measurement Framework
Know what to track, what to ignore and where your marketing dollars are going.
A System You Can Continue to Run
The objective is to build your knowledge and capability so you can make better marketing decisions yourself.
A simple, repeatable process
Audit
Establish where the business and marketing are now.
Prioritise
Identify the opportunities that matter most.
Build
Work together to implement the strategy and systems.
Review
Analyse what is working and what isn't.
Optimise
Make improvements based on real data and results.
Scale
Build on the channels and systems that are generating results.
Done With You, Not Just Done For You
This isn't another marketing report that gets emailed across and forgotten. The coaching is practical and hands-on. We work alongside you to develop the strategy, understand the systems, implement campaigns, explain the reasoning behind decisions and build your capability.
The objective is to leave you with greater knowledge, confidence and marketing capability, not create unnecessary dependency on an agency.
Areas we regularly work through
The mentoring adapts to your business. These are the topics that come up most often.
Stop Guessing. Start Building a Marketing System.
Get practical, hands-on guidance to understand your marketing, generate better leads and build systems you can confidently manage yourself.